Privacy Policy
Grassroots Grocery
Updated: 04/10/2026

1. Overview

Grassroots Grocery (“we,” “our,” or “us”) respects your privacy and is committed to protecting your information. This Privacy Policy explains what information we collect, how we use it, and your rights. By using our website, apps, participating in our programs, or communicating with us, you agree to this policy.

2. Information We Collect

We may collect the following types of information:

A. Information You Provide

  • Name, email address, and phone number

  • Volunteer registrations and participation

  • Donation and payment information

  • Communications and inquiries

B. Automatically Collected Information

  • IP address and device/browser information

  • Website and platform usage data

  • Interaction data (such as pages visited or actions taken).

C. Information from Third Parties

  • We may receive information from partners, service providers, or publicly available sources.

3. How We Use Information

We use information to:

  • Coordinate volunteer activities, events, and programs

  • Process donations and provide receipts

  • Communicate via email and SMS (confirmations, updates, reminders)

  • Improve our programs, services, and operations

  • Analyze usage and engagement

  • Maintain safety, security, and operational effectiveness

  • Comply with legal and reporting requirements

  • We may combine information from multiple sources to improve our programs, communications, and operations.

4. SMS Terms and Conditions

By providing your mobile phone number, you consent to receive SMS messages from Grassroots Grocery related to volunteer coordination, program updates, and event notifications.

Message Frequency: Message frequency may vary.

Message and Data Rates: Standard message and data rates may apply depending on your carrier.

Opting Out: You may opt out of receiving SMS messages at any time by replying with "STOP" to any SMS message you receive from us. After opting out, you will receive a confirmation message, and we will cease sending SMS messages to your number.

Help and Support: If you need assistance or have questions about our SMS service, reply with "HELP" to any SMS message you receive, or contact our customer support team at compliance@grassrootsgrocery.

5. SMS Privacy Policy

Your phone number will be handled in accordance with our Privacy Policy. No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All stated categories in this Privacy Policy exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

6. Media & Photography

Grassroots Grocery may capture photos and/or video during events, programs, and activities.

These materials may be used for:

  • Website content

  • Social media

  • Marketing and promotional materials

  • Program documentation and impact reporting By participating in our events or programs, you consent to the use of your image and likeness for these purposes.

7. How We Share Information

We do not sell your personal information.

We may share information with trusted service providers that help us operate, including:

  • Communication platforms

  • CRM and data systems

  • Payment processors

  • Website and analytics providers

    These providers only access information as needed to perform services on our behalf.

    We may also disclose information:

  • If required by law

  • To protect our rights, safety, or operations

8. Cookies and Tracking

We use cookies and similar technologies to:

  • Understand how our website is used

  • Improve user experience

  • Support analytics and performance

  • You can control cookies through your browser settings.

9. Data Security

We take reasonable measures to protect your information by using secure systems and limiting access to authorized personnel.

However, no method of transmission or storage is completely secure.

10. Data Retention

We retain information for as long as necessary to:

  • Operate our programs and services

  • Comply with legal and financial obligations

  • Maintain records of our work and impact

11. Your Choices

You may:

  • Opt out of communications at any time

  • Contact us with questions about your information

  • Request updates or removal of your information

To make a request, contact us at: compliance@grassrootsgrocery.org

12. Children’s Privacy

Our services are not directed to children under 13, and we do not knowingly collect personal information from children.

13. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised effective date.

14. Contact Us

Grassroots Grocery
169 Madison Avenue
Suite 11147
New York, NY 10016